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Ashland Oil Inc Trouble At Floreffe B Generic Strategy Case Study Help


Ashland Oil Inc Trouble At Floreffe B Generic Strategy Generic Strategy Case Study HelpIn this area we would be evaluating the generic methods that have actually been utilized by Ashland Oil Inc Trouble At Floreffe B Generic Strategy to highlight locations which can be targeted for highlighting an one-upmanship that can lead to a sustainable growth technique for Ashland Oil Inc Trouble At Floreffe B Generic Strategy.

Focus Strategy: Niche Marketing

We have discussed 3 possible options for Ashland Oil Inc Trouble At Floreffe B Generic Strategy which can be pursued in terms of niche marketing. Before we look at these options, a conversation concerning why Ashland Oil Inc Trouble At Floreffe B Generic Strategy requires an alternative revenue growth model is shared below.

We have actually already discussed how Ashland Oil Inc Trouble At Floreffe B Generic Strategy has 3 earnings sources including its theatre operations, movie circulation and system leasing. As we take a look at the income statements for 2004 to 2007, we can observe inconsistency in terms of profitability and growth in revenues. A fall in earnings specifically in 2006 and 2007 suggests that the business requires to concentrate on areas of growth which can promise consistency in revenue growth and profitability.

As we explore each of the profits sources for Ashland Oil Inc Trouble At Floreffe B Generic Strategy, we can see how the system-leasing business of Ashland Oil Inc Trouble At Floreffe B Generic Strategy has dependency on the expansion of theatres and even then there is a limitation in regards to the variety of theatres that can be opened up.

As far as the theatre operations are concerned, profits from this source are dependent on the variety of theatres that Ashland Oil Inc Trouble At Floreffe B Generic Strategy operates. Along with that, broadening the number of theatres might result in high capital expenses for Ashland Oil Inc Trouble At Floreffe B Generic Strategy where the possibility of further overheads in the form of interest payments on loans for capital expense may cause lower net success.

Franchises or Alliances:

We have actually already gone over the debt to assets, liquidity and profitability of the business in the ratio analysis done earlier to evaluate the internal financial position of Ashland Oil Inc Trouble At Floreffe B Generic Strategy which would offer more clarity concerning the fact that increasing the long term liability is not a possible alternative for development. One possible option that can be assessed even more is to provide franchises of Ashland Oil Inc Trouble At Floreffe B Generic Strategy or to have alliances with other business which can promote expansion with minimal capital expense.

Documentaries:

If we explore Ashland Oil Inc Trouble At Floreffe B Generic Strategy position in its film circulation service, we can see how there is a higher orientation towards producing documentary films. Focusing on documentaries in terms of expanding the movie distribution service implies restricting the number of releases to a few documentaries that might not be attracting more than the existing audience.