Lemon Tree Hotels Opening Doors for Everyone Shuchi Srinivasan Akshay Milap Pearl Malhotra Harsh Dadhich Ajay Kathuria 2018 Case Study Solution

Lemon Tree Hotels Opening Doors for Everyone Shuchi Srinivasan Akshay Milap Pearl Malhotra Harsh Dadhich Ajay Kathuria 2018

SWOT Analysis

I have a story to tell – a personal story about an experience. A time in my life where a place had transformed me in a few simple and humble steps. That place was LONDON. As I stepped off that plane, the first thing that stood out to me was the sky. The sky was blue. I looked around and couldn’t see a single cloud or a single star in the vast expanse of blue sky. And I realized then that something was wrong. There was a strange weight that settled in my chest as I stared out of my window and

BCG Matrix Analysis

Lemon Tree Hotels has successfully opened its newest property in Agra. The 170-room property is the first ever boutique hotel to come up in the city. It offers boutique-style accommodation at an affordable price point. It’s set in the heart of Agra’s heritage precinct, and within walking distance of the Taj Mahal and other historical sites. The hotel has a lush green lawn on its entrance, where you can take a break and relax. The hotel offers complimentary water to guests.

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“The hotel’s name is a perfect blend of its founder’s name (Pearl), and the company’s initials (Lemon Tree), and ‘hotels’. It’s a good example of good naming in India. have a peek at this site So, why is it called ‘Opening Doors for Everyone’? Because ‘Lemon Tree’ was founded by one Manish Sharma, who used to be an insurance broker by profession. After having made a humble living in his profession for many years, he decided to quit, with a desire to start

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“God’s Gift to Humanity – A Leap of Faith” Lemon Tree Hotels have taken an admirable step in opening doors for every citizen irrespective of caste, community, gender and financial status. The move has been inspired by the leadership of Shri Anand Kumar, Chairman, Smriti Bhartiya Pariksha Sansad. The hotel chain has been established with the vision of promoting education and helping the poor through quality education, and has made it its mandate to open doors to education for

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Lemon Tree Hotels announced opening of its 100th hotel, a 300-room property in Hyderabad on January 2, 2018. The brand has announced plans to have 50 properties by 2019. This opens a new chapter in the brand’s journey of creating unique experiences for travellers in India, as well as making their holiday destinations more accessible. The new hotel, located at Hitec City, will be the brand’s second in Hyderabad. The 30

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Lemon Tree Hotels – the hotel chain that runs over 60 hotels in India and five in the United States – has opened its doors to 15,000 new jobs in the last one year. This is a testament to their unparalleled customer-centric approach, which is the reason for their growth story that has been nothing short of remarkable. In 2016, the chain acquired a 63 per cent stake in the Leela Group, which owns Leela properties in the country. By doing so,

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The opening of Lemon Tree Hotels in the country brings hope for more and more Indian entrepreneurs who want to establish themselves on the global stage. In a world where companies look to dominate global markets, the Indian entrepreneur may feel overlooked in the race for success. But in the case of Lemon Tree Hotels, the management team have seen the growth potential in this market for some time, with their company already having successful outposts in the UK and Ireland, and further growth plans for India, the UK and Australia, among other markets.

Marketing Plan

When we launched our company, my first concern was to find a suitable name for our business. One day, I had an inspiration and came up with “Lemon Tree” as the name of the company. It is a simple name that stands for fresh and lively and that is what I want my company to be. As for the branding strategy, we realized that the name Lemon Tree was not catchy enough. We had to come up with something that would grab the attention of our target audience and make it more memorable. Our research revealed that the color yellow