Glenorna Coffee Debashis Sanyal Sangeeta Wats 2015 Case Study Solution

Glenorna Coffee Debashis Sanyal Sangeeta Wats 2015

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Case Study: Glenorna Coffee Debashis Sanyal Sangeeta Wats 2015 The Glenorna Coffee’s business story begins with Debashis Sanyal Sangeeta Wats (DSSW), a 30-year-old self-made entrepreneur. He started the coffee shop with his family in 1999. Initially, the business was struggling to operate under financial constraints. Business Context Glenorna Coffee is a micro-roaster

Marketing Plan

Glenorna Coffee is an eco-friendly coffee shop in Jharkhand, India. It offers organic coffee, herbal teas, organic products and a unique brewing system. The brewing system is known as the Glenorna Reverberator, a portable handheld reverbator that allows customers to prepare coffee on the go. Get More Information It is an eco-friendly and affordable alternative to instant coffee that has become popular in India recently. What makes Glenorna Coffee different? Glenor

Evaluation of Alternatives

I was invited to review the Glenorna Coffee from their recent coffee exhibition and review day on September 11, 2015. The company was founded in 1973 and it has its headquarters in New Zealand. Debashis Sanyal and Sangeeta Wats are the Co-founders and Managing Directors of the Glenorna Coffee. It was the first coffee shop established in Durgapur in 1985 and they have expanded their operations to other areas like Kolkata, Noida, and

BCG Matrix Analysis

Glenorna Coffee, the first café in a long time opened in Jolly Bagh, New Delhi, at the year 2011. It is a family-owned business, started by Mr. Debashis Sanyal (son of the founder, Mr. Debasis Sanyal) and Sangeeta Wats (wife of Mr. Sanyal). I joined them at a young age of 23 as their Coffee Taster and soon worked my way up to a management position. Here are some key

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Glenorna Coffee’s business model seems quite innovative, considering the current industry scenario. This company offers coffee, tea, and tea accessories and has set up a brand presence all over the country. The company has a large customer base, with a good following in the mid-scale segment. I conducted a comprehensive analysis of Glenorna’s product mix, pricing strategy, customer retention, brand awareness, distribution, and competitive strategy. My findings are as follows: 1. Product Mix: Glenorna’

Porters Five Forces Analysis

Glenorna Coffee – The Bread & Butter Of Bengal’s Industry Glenorna Coffee was established by the renowned Indian entrepreneur, Debashis Sanyal Sangeeta Wats in 2011, which is a popular chain of café coffee house situated at Cantonment, Dhaka, Bangladesh. The café chain has now spread across 5 other provinces of Bangladesh, which is a major milestone in the entrepreneurial journey of Mr. Debashis

PESTEL Analysis

Glenorna Coffee’s first venture started in 2004 as an independent micro roaster in New Delhi. They started as a roasting company focused on specialty coffee, but over time expanded into roasting and brewing, and in 2009, debuted their first coffee roast in an upscale, modern, and cleanly-designed retail store in New Delhi. Get More Information Glenorna Coffee’s mission has always been “to roast the best quality coffee, and bring