Viacom18 Creating a Sustainable Streaming OTT Business in India Mohanbir Sawhney Debutta Choudhury Case Study Solution

Viacom18 Creating a Sustainable Streaming OTT Business in India Mohanbir Sawhney Debutta Choudhury

Alternatives

Viacom18 is a media conglomerate based in Mumbai, India. It was founded in 1986 by Mohanbir Sawhney and Debutta Choudhury. Viacom18 owns several media platforms and businesses, including Voot, Viu, Mymusicbox, and Viacom18 Motion Pictures. Viacom18 is the largest OTT (Over-The-Top) content provider in India. It’s currently working on creating a sustainable streaming OTT business in India.

Problem Statement of the Case Study

“I am Mohanbir Sawhney and Debutta Choudhury, Partners and Co-Founders of Viacom18 Interactive, one of the largest entertainment networks in the world. We have been providing best-in-class streaming entertainment to more than 300 million users across platforms. We have built our streaming business from scratch, using agile methods and a lean organizational structure. you could try here We are in a highly competitive environment, and it requires exceptional creativity, quality content, and marketing strategy to stay ahead of the competition

Financial Analysis

Today, digital media platforms have transformed the way people consume content and are the new way of life. Through the passage, it will take an in-depth analysis of the way, Viacom18 is enhancing the streaming OTT business in India. It’s a leading media and entertainment company that has successfully launched “MX Player”, its streaming OTT platform in 2017. Viacom18 is the flagship channel of the Viacom18 Group, an entertainment conglomerate. In the past years, it has been making

SWOT Analysis

Viacom18’s recent launch of its subscription streaming platform, Voot, and Voot Kids, underscores a growing consumer demand for quality digital video content in the Indian market. helpful hints With increasing access to smartphones, digital content consumption is growing and Viacom18 is poised to take advantage of this trend by launching a high-quality streaming OTT service that appeals to a broader set of consumers. Here are five points on why Viacom18 should prioritize its subscription streaming service: 1) Relevance of the

VRIO Analysis

Viacom18, India’s leading media and entertainment company, is leveraging OTT (Over-The-Top) services to reach and engage its audiences across multiple platforms. In India, OTT (over-the-top) has become the preferred choice of entertainment for its audiences who prefer the convenience of streaming their favorite shows, movies, and live sports directly from the content owners’ websites. This case study aims to highlight the ways in which Viacom18 is creating a sustainable streaming OTT business in India

Porters Five Forces Analysis

Viacom18 is India’s largest media conglomerate and owns and operates several networks and channels, including MTV India, Colors India, and Nickelodeon India. It has been one of India’s leading entertainment and digital media businesses for over 20 years. The company has been growing steadily over the years and now serves a diverse audience of 140 million people in India and over 50 million people globally. This paper focuses on Viacom18’s digital transformation, highlighting its strategy

Evaluation of Alternatives

I’m Mohanbir Sawhney, and I’m a renowned television and digital media executive. I founded Viacom18 (V18) which is a media and entertainment business that specializes in creating quality entertainment for global audiences, including India, the US, and Europe. V18’s mission is to create a sustainable and profitable stream of OTT business in India, which I’ve been working on since I co-founded the company in 2015. My team has already been working on