Edugos Dilemma The Financial Logic of Choosing B2B or B2B2C Viktar Fedaseyeu Bingliang Chen
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Marketing Plan for Edugos Edugos (EdUgora Global Solutions) provides education solutions for institutions and individual learners. It offers services in online learning, e-textbooks, learning management systems (LMS), and social learning platforms. Its primary target audience are both individuals and institutions looking to improve education and achieve business goals. Its core values are quality, value, and personalized service. B2B (business to business) is a marketing term for sales of goods or services between companies of different industries or sectors.
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Dear Editors of Financial Times, I am proud to present my contribution to the special supplement “B2B” as “The Financial Logic of Choosing B2B or B2B2C”. It’s the first time I venture into the “B2B” domain, and I hope to add to the dialogue among experts in the field by presenting my experience, observations and a proposal. I will do my best to make my contribution a valuable one. It’s about 4000 words. I
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B2B and B2C are two worlds where two types of online retailers, businesses and individuals, can find their clients. In our time, a company B with products B1 and B2 is engaged in business with customer C. B has to sell all its products on the market, but to do this, it should consider its own customers who are customers of both B and C, and in such conditions it is necessary to make two separate accounts (B1 and B2). view B2B companies are engaged in B2B transactions with customers from different
 
								