Merafuture Building an EdTech StartUp in Pakistan Zunaira Saqib Madiha Gohar Ayesha Abrar Case Study Solution

Merafuture Building an EdTech StartUp in Pakistan Zunaira Saqib Madiha Gohar Ayesha Abrar

Financial Analysis

“We built Merafuture from a small group of educators and parents who shared a passion for creating a positive impact through the teaching and learning experience. We aimed to disrupt the existing education system by introducing new and innovative ways of delivering knowledge and skills in our country. We aim to achieve this by focusing on the quality and relevance of content we deliver to students through a unique and personalised approach to learning. We aim to be a leading player in the education sector in Pakistan by providing high-quality educational resources, innovative teaching methods, and personalised learning

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Zunaira Saqib Madiha Gohar Ayesha Abrar wrote: I used to run a traditional bookstore in my hometown. My dream was to turn it into an e-commerce platform. However, my family’s financial constraints made it impossible. One day, I decided to start a business to provide my community with modern educational content in an accessible and affordable way. Merafuture was born out of my personal experience as a parent who struggled to educate her children due to financial constraints. The world’s

PESTEL Analysis

Zunaira Saqib Madiha Gohar Ayesha Abrar I started off working with Merafuture as a part-time freelancer as I felt that I was not fulfilling my passion towards education and I wanted to learn more about the edtech industry. With my experience and knowledge, I got an opportunity to be a part of Merafuture as a full-time employee. I started off my journey with Merafuture in June 2017. Merafuture is a leading EdTech StartUp

Porters Five Forces Analysis

“When I was growing up in Islamabad, the world of education revolved around a few textbooks and teachers. other The education system in Pakistan was quite structured, and the teachers’ methodology was rigid. The school curriculum was dominated by teaching only reading and writing. Our school’s library was quite small, and the books were not available in Urdu or English. We had only two options – read books or copy notes. The quality of education we received was not sufficient to make us capable enough for the real world. I was not satisfied with the education I

Marketing Plan

Merafuture (MERA) has been set up in Pakistan to provide an affordable and user-friendly online education platform for the Pakistani masses. We have experienced educators and trainers who have been providing online training to teachers for more than 3 years. Our aim is to bridge the digital divide and make quality education accessible to every school child in Pakistan. read what he said Background: Pakistan is the second-largest country in South Asia, home to nearly 200 million people. Education in Pakistan has been long neglected, and with a liter

VRIO Analysis

EdTech StartUp is an online learning solution that provides students with a personalized learning experience. In recent times, digital education has become a significant trend among the people in the world. The education system has become too boring and formal in Pakistan. So, to overcome these challenges, I have founded Merafuture (Meraafuture). Firstly, my main focus is on personalized learning, which is the main aim of our EdTech StartUp. I believe that in today’s world, students should be given an equal chance to learn like

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As an educator, I am always searching for new ways to improve the quality of education, both on the classroom and online learning platform. Merafuture is a Pakistani EdTech start-up that offers an interactive and engaging online learning platform called SISMAK. It is an e-learning platform that has been designed to provide high-quality education to the learners, which they could access anywhere, at any time. SISMAK is built on an online content platform, which contains high-quality educational materials developed by experienced and qualified teachers.