Coverfoxcom From Troubling Times to Turnaround Rajeev Sengupta Sunita Jatav Srinivas Subbarao Pasumarti Simran Kaur Case Study Solution

Coverfoxcom From Troubling Times to Turnaround Rajeev Sengupta Sunita Jatav Srinivas Subbarao Pasumarti Simran Kaur

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Coverfoxcom is a global B2B e-commerce platform specializing in sourcing for FMCG, Retail, Consumer, Automotive and Healthcare. Coverfoxcom was launched in 2007. Today, Coverfoxcom has been recognized as one of India’s largest online marketplaces by Business Today, Hindustan Times, and Financial Express. In April 2017, we acquired Hindustan Marketing Consulting (HMC). HMC is a well-known marketing consultancy founded by Sun

Problem Statement of the Case Study

Coverfoxcom is one of the pioneering online advertising media agencies that has helped a lot of brands to reach millions of consumers across the country. With a vast database of consumers and a network of partner agencies and advertisers, Coverfoxcom has been instrumental in making brand advertising accessible to millions of consumers. However, the company was facing issues with its agency business and the performance of its sales team, which resulted in its margins dropping significantly. This was a turning point for Coverfoxcom. try this Rajeev S

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Title: “The New Frontier of Selling Online” By Rajeev Sengupta, Sunita Jatav and Pasumarti Simran Kaur. link Co-Writers (13/11/2009) “The New Frontier of Selling Online” In this world where the “old” business models are being replaced by new “savvy” models, we, in “Coverfoxcom”, are in full agreement. Within no time, “Coverfoxcom” has been

SWOT Analysis

Coverfoxcom, a popular mobile advertising and revenue management platform, was once a booming startup. The company was a household name, and its ad products and solutions were widely sought after. But, things changed quickly. Coverfoxcom found itself in a dire financial mess due to a sudden drop in demand from its advertisers due to various marketing factors, including the COVID-19 pandemic. The company’s top executives realized that it had to quickly turnaround the situation. This was not an easy task, as the company had

PESTEL Analysis

Coverfoxcom, formerly known as Cover.com, is a leading B2B marketplace offering access to global business information, tools, and insights. The company was founded in 1998 as part of Merrill Lynch’s online venture and launched on the New York Stock Exchange in 1999. A decade later, Cover.com went public with a total valuation of $55 million. Since then, Cover.com has experienced growth through an acquisition of its European counterpart, Webtosite.com, and

Marketing Plan

1. – Why we are the best choice? I am a seasoned marketing professional with over 16 years of experience across various verticals, including B2B, B2C, and Technology, across the globe. I have a proven track record of successfully managing global marketing teams for companies ranging from $50 million to $5 billion in revenue, in various industries such as healthcare, consumer goods, insurance, and banking. In this case, I am a Certified Public Accountant, which equates to the highest