Hello Tractor How a Nigerian agritech decides to pivot By Linda Ronnie Sarah Boyd Case Study Solution

Hello Tractor How a Nigerian agritech decides to pivot By Linda Ronnie Sarah Boyd

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By Linda Ronnie Sarah Boyd [Company Logo] [Date] [Tractor] In 2016, as Nigerian agriculture remained an underdeveloped sector of the economy, a group of Nigerian youths decided that it was the time to disrupt the sector. With a passion for farming and a love for entrepreneurship, they started Tractor Company, a startup with the aim of improving farmer’s lives through better access to quality inputs and efficient farming practices. Today, Tractor

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“Hello Tractor is an innovative Nigerian agritech company founded in 2014 that offers a range of agricultural solutions. It started off as a startup that offers an online platform for farmers to sell their produce directly to the people. In 2017, they expanded into selling tractors and tillers. see I joined the company in 2018 as the Sales Manager and helped them expand their customer base in the market. The company’s success story has been remarkable, but there were a few challenges along the way. In this case

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Hello Tractor is an agritech startup from Nigeria, which makes it an interesting case to study. The company’s core business is the development and marketing of small tractors with a focus on farming in developing countries. In 2016, the company raised funds for its first funding round, with investors including the Bill & Melinda Gates Foundation, Dangote Group, and FrieslandCampina Africa Investment. The company’s pivot, which is to develop and market drones for agricultural data collection,

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Hello Tractor is a Nigerian company, founded in 2013, which is passionate about supporting local farmers, irrigation, and agricultural development. harvard case study analysis It has been recognized by Forbes Magazine as one of the 30 most innovative startups in Africa, and has raised millions in investment. I have followed Hello Tractor for a while, and it’s a truly innovative company. One day, in 2017, it suffered a setback, which led to a serious crisis. But despite this setback, Hello Tractor

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Its early beginnings were far from auspicious. In 2006, the first of its kind was launched in the Nigerian market – “Hello Tractor,” the world’s first indigenously-designed and developed agricultural tractor. The tractor had a hand-wheel design, no hydraulic or steering system. It also lacked a centralised control system and no internet connectivity. It took more than five years for a product development process, a factory layout, testing and launching the tractor

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Today, we are proud to publish an interview with Linda Ronnie Sarah Boyd who is the CEO/founder of Hello Tractor, an agritech company that was established in Nigeria in 2017. Hello Tractor started as an agricultural input distributor, which was later converted into a digital solution platform. Linda’s company focuses on digitally connecting farmers and other stakeholders involved in the agricultural value chain. Linda’s background in Nigeria has a significant impact on her company’s decision

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Section: Case Study Nigerian agritech firm, Hello Tractor, was launched with a vision to revolutionize agriculture in Nigeria. The company’s initial approach was centered on providing mobile phone-based technology that allowed smallholder farmers in Nigeria to receive real-time agriculture advice, monitor plant health, and optimize crop yield. Over time, the company realized that their initial approach had limitations. This prompted the company to pivot and focus on the most critical aspect of agriculture—plant nutrition. Initially, the